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Solar Boom: Why Residential Rooftops Are Only the Beginning

By Travis Hoium | More Articles
June 8, 2015 | Comments (0)

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Corporate America loves commercial solar
The commercial solar boom isn't just a pipe dream, either. Companies are getting on board with commercial solar as well, and they're using a variety of strategies.

Apple is pursuing a few opportunities simultaneously. It owns its own solar plants, built by SunPower, and also owns a fuel cell farm near its data center in North Carolina. It's also buying power from a First Solar (NASDAQ: FSLR ) solar farm in California, using a virtual net metering structure to get its power.

Companies like Walmart and Kohl's are putting solar on their rooftops, along with hundreds of other businesses. They're interested in saving money and having more control over their energy needs. It's just good business to put solar up in many locations in the U.S., and new technologies will only add to its value.

A huge opportunity for solar
For companies like SolarCity, SunPower, SunEdison, and First Solar, the opportunity in commercial solar is massive. The National Renewable Energy Lab projects that commercial solar could be a 100 GW business by 2030, about 16x all of the solar installed in 2014. A study by the Institute for Local Self-Reliance recently stated that municipal buildings alone could be a 5 GW opportunity.

There's big money in commercial solar, and the opportunity will only grow in coming years. Solar companies see the demand coming, and are improving products to become more adaptive as energy providers and offer more control for customers looking for cost savings and independence from the utility. Those who can take advantage of this opportunity will create a lot of value for shareholders.

This $19 trillion industry could destroy the Internet
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